Making Your Website The Digital Front Door of Your Church | Easter QuickWin #4

Each week, visitors walk through your doors and experience your church firsthand.

Determining in minutes whether they fit in and feel welcome.

Your website is the digital equal.

A virtual welcome mat, open 24/7 for visitors to learn about your ministry and get connected.

We’ve been talking recently about QuickWins to help focus your Easter Marketing. Simple steps to change Easter at your church this year.

As we transition from theory to practical marketing ideas, I’ve got to ask.

Is your digital door open wide, greeting visitors and making connections?

Here’s a simple first-step you can take.

How to Make Your Website Be Your Digital Front Door

You have 8-10 seconds to make an impression.
Visitors want to know
- Do I Fit In
- Am I welcome here
- How do I learn more
Your online Easter content answer them with:
- Inviting imagery / video
- Informing Introduction
- Link to learn more

Examples of churches using this principle on their website:

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We connect about your mission, marketing challenges, and goals.

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We complete a strategy session to assess and simplify your messaging.

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Watch your audience engage and giving grow as you share with clarity.